BOOKS

 

Penguin Random House

Terry Pratchett

Brief

We were asked to explore the creativity and magic that exists within Terry Pratchett books. Set in the studio, the kids read out their favourite weird and wonderful quotes all in name of Terry Pratchett day.

results

Distributed across website and social, the video currently ranks top, in terms of views, on their YouTube channel for 2018.

Penguin Random House

The Christmasaurus

Brief

We were asked to create a campaign to celebrate the launch of Tom Fletcher’s Christmasaurus book in hardback. The concept revolved around celebrating the book’s music aspect, which involved singing and dancing along to the songs featured.

results

Distributed through our own channels, website and social, the video compiled over 250,000 views collectively. The author, Tom Fletcher, enjoyed the video and shared the content to his audience of over one million several times.

Puffin Virtually

Illustrators Takeover

Brief

The Puffin Virtually Live Production Team required a segment in their show, which covered a ‘drawing challenge’ that the audience could participate in. We got kids of all ages into the studio to take part in our three-part drawing challenge.

results

Our three-minute challenge video was used as the first segment of the show and was broadcast in schools all over the UK. Our fruit bowls were the best!

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Penguin Random House

Diary of Wimpy Kid

Brief

To coincide with the release of the latest Wimpy Kid book, Puffin Books approached us to create a video involving ‘challenges’. Using kids between the ages of 4-10, we created a video which featured the mischief and fun that children can have together.

results

Distributed across the Jeff Kinney and Diary of a Wimpy Kid channels, this video helped in a marketing push that saw over one million book sales worldwide.